Digital Marketing Playbook for Lions Befrienders

This was a continuous assessment for my Digital Marketing module in year 2.

We worked in groups to research, ideate and come up with digital marketing solutions for Lions Befrienders to help them improve engagement and meet the other objectives they had. My group's work was pointed out by the client to be the most outstanding within the class, and they were very impressed by the extensive data found and survey we conducted to get further insights.